Why Should You Care About a Value Realization Office?
Published November 22, 2024
- IT Strategy & CTO Advisory
These Days, It’s Not Enough to Just Kick off New Initiatives
Key Questions To Master VRO
In many organizations, the VRO can serve as a natural extension of the Project Management Office (PMO). While the PMO focuses on delivering projects on time, within scope, and on budget, the VRO ensures that the promised value from these projects is realized and sustained over time. By establishing a separate VRO capability, companies prevent critical aspects like value realization from being overshadowed by the immediate pressures of project delivery. This separation also ensures objectivity by removing any bias the PMO may have in reporting outcomes.
The VRO capability works in close alignment with the PMO’s governance processes but extends its scope to long-term tracking of value metrics. This integration creates a continuous feedback loop between project teams and business leaders, ensuring ongoing alignment with strategic goals and enhancing project outcomes by focusing on initiatives that drive the greatest value.
One way for organizations to capitalize on a VRO’s benefits is to embed it as a core element of their project management frameworks. This allows value realization to flow seamlessly through project planning, execution, and post-project monitoring. In this structure, the VRO can act as a governance layer or a capability within an existing project governance layer, consistently evaluating and projecting value and making necessary adjustments in real time. Embedding VRO principles early in the project lifecycle ensures that value becomes a key consideration from the outset, influencing decisions around resource allocation, scope, and risk management based on reliable data. The proactive nature of this approach helps mitigate risks related to underperformance, as well as enables agility in decision-making during a project.
While embedding it into project management is one way to go, it’s not the only way – it can be implemented as an overarching capability that tracks value across initiatives. In this structure, the VRO doesn’t necessarily need to be a governance layer, but it remains just as effective. A higher level VRO, led by IT, Finance, or the business allows for an organization to make strategic decisions about where to invest time and budget based on value. No matter the structure of the VRO, a successful setup and approach will make the VRO a strategic enabler of long-term success.
The VRO can be closely aligned with Project Management Institute (PMI) methodologies, such as PMBOK (Project Management Body of Knowledge) and PMI’s emphasis on benefits realization management. While traditional PMI methodologies include aspects like Cost-Benefit Analysis and Business Casing, these activities are often confined to the project scoping phase. The VRO ensures continuous monitoring of these value metrics throughout the project lifecycle, integrating PMI’s risk management and performance tracking frameworks to maintain flexibility and adaptability.
As organizations invest more heavily in digital transformation, process optimization, and innovation, the demand for clear, quantifiable value has grown. Value is commonly thought of as revenue, but that is not always the case. Projects may need to realize returns on much more than revenue to be considered successful. Value could be financial, customer and user experience, human capital, process efficiency, strategic, or risk avoidance, just to name a few. The VRO addresses this need by allowing organizations to define what value means to them, to effectively manage projects based on their desired factors and ensuring that every initiative aligns with organizational goals, actively tracking performance metrics, and allowing for agile decision-making. This shift is reflected across industries, as companies increasingly prioritize value realization as a core aspect of their strategic transformations.
Embedding value realization into operating models is becoming essential for companies looking to stay ahead. We work closely with clients to design tailored VRO frameworks that track, measure, and enable continuous improvement. By establishing structured approaches to value realization, we help organizations unlock greater returns from their investments and remain agile in a dynamic marketplace.
The growing trend of value realization is not just a buzzword—it’s a strategic imperative for large organizations. With a robust VRO in place, CIOs can prioritize investment in transformations, CFOs can effectively allocate budgets, and PMOs can demonstrate agility in decision-making and prioritization during a project. Business leaders can not only meet their goals but exceed them, ensuring long-term sustainability and competitive advantage in an ever-changing business environment.
Set Up a Value Realization Office
If your organization is looking to learn more about the Value Realization Office (VRO), Wavestone can help. Our team of experts has extensive experience in designing and implementing tailored VRO frameworks that align with various strategies and drive tangible outcomes.
Contact us if you’d like to hear more about our experience, perspective, or expertise on creating a VRO that unlocks the full potential of projects and delivers sustainable value over the long term.
Thank you to Zachary Poore and Ayo Oluyemi for their contributions.
Authors
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Erica Mansfield
Manager – USA, New York
Wavestone
LinkedIn